As every webmaster knows – inbound links are very important for search engines.
An easy way of gaining more inbound links is to participate in link exchanges. There are numerous sites dedicated to just that. While some are free – others charge quite a bit of money for this service. For a new, small website – the free versions might be sufficient – but there is no doubt that the paid versions will get better results alot faster.
The debate about the use of links without true relevance will continue – Some argue ALL links to be very useful, while others claim only highly relevant links to be of importance.
Quality or quantity? Depending on your sites content, you might not even have to choose.
There are many sites dedicated to the art of exchanging links – some better, some worse – some are free, others charge a fee.
Here is a small selection of link exchanges: